Executive Summary
10 Platforms compared.
Epic Games tops in YouTube Influencer Spending.
62 Sephora Squad Finalists Announced
Influencer posts slightly outperform UGC.
Friday morning, Please do me a favor. Rescue this week’s newsletter from your spam folder.
Why? Because I made a few changes to the formatting and this week’s edition has more images than in recent editions.
Hopefully this improves readability and gets you tons of info, right in the newsletter without having to bounce through a ton of links.
It may end up in your spam folder.
Rescue it please!
- Andrew, Your Editor
P.S.
You’re getting this early edition free. Normally only paid subscribers get this preview.
I wanted to announce some new things going on but they are taking longer than expected to get prepared. I’ll keep you up to date as I have more to share.
Look for a new iteration of Influence Weekly soon. It’ll have a searchable library, agency database and trend reports.
It’s gonna be awesome.
If you buy the paid subscription now, you’ll get a HECK OF A DEAL.
Here’s all I have so far…
A bit more to nibble on:
Here’s the old agency database I’m updating.
and the searchable Library.
Note: These are both the old versions that are more than a year outdated. Will be updated soon.
I’m thinking of charging $1k a year for access and deeper trend reports.
That’s all for this week.
Enjoy the preview: